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Earth Day 2016

April 20, 2016 by tcordel 1 Comment

For the third year in a row, Planet Sub is planting one tree for every sandwich they sell on Earth Day, Friday, April 22nd, 2016. The company has once again partnered with non-profit Trees for the Future, committing to planting trees in the developing world.

In 2014 and 2015, the oven-baked sandwich franchise was able to plant a two-year total of 15,649 trees, but this year with several new stores open, and some new ideas, they’ve increased their goal to 15,000 trees for 2016. Last year Planet Sub added catering into the mix, planting one tree for every $5 in catering placed that day. The catering piece offers a chance for businesses of all sizes to participate, and Planet Sub will continue that this year.

This year, Planet Sub will also be partnering with Kansas City-based clothing company, Charlie Hustle to benefit Trees for the Future. Charlie Hustle created a t-shirt, specifically for Earth Day, and every shirt sold will result in 10 trees planted through Planet Sub and Trees for the Future. Alongside the online sales, Charlie Hustle will also be selling the shirts at pop-up stores at two Planet Sub locations, as well as at their Country Club Plaza store.

Trees for the Future is improving the livelihoods of impoverished farmers by revitalizing degraded lands. Since 1989, with their experience in planting over 127 million trees all over the world, they have demonstrated the transformative power of trees in helping people break out of the poverty trap while also addressing the global environment. Today, their work in East and West Africa is helping to build a world where people can leave a legacy of opportunity through sustainable practices and productive lands for future generations.

3rd Annual “Joe Day” is March 25th

March 21, 2016 by tcordel Leave a Comment

Planet Sub is buying anyone named “Joe” a free six inch sandwich this Friday for National Joe Day. This marks the 3rd year the oven-baked sandwich chain has offered their customers named “Joe” a free sandwich. The offer extends to anyone with “Joe” as part of their first name, including names like “Joanne, Josephine, Joey, Joseph, Mary-Jo, etc.” In addition to the 100% free sandwiches for the Joes, Planet Sub is offering “friends of Joe” a discounted sub at $3.99 (but they must have a Joe with them).

Last year the 40-unit sandwich franchise served up over 750 free sandwiches to the Joe’s, and another 693 $3.99 sandwiches to all of the “friends of Joe”, and they aim to beat that number this year. They are re-launching a social media campaign to “Tag-a-Joe” with hopes that their fans will act as an organic platform to reach the Joe’s, just as they did last year.

Director of Marketing, Tyler Cordel, said, “Last year we saw a huge increase in Joe day participation. We more than doubled the number of Joes from 2014 to 2015, but I think we can reach even more Joes this year.”

To redeem this offer, Joe’s need to bring their photo ID along with them to any Planet Sub restaurant on Friday March 25th. More information can be found on the brand’s Facebook page: www.facebook.com/planetsub.

Share and tag your friends named “Joe”!

Super Hero Day is Sept. 25th

September 23, 2015 by Planet Sub Leave a Comment

Super Hero Day is Sept. 25 at Planet Sub

*To enter the Free Subs for a year contest, pictures must be posted on either our Facebook, Twitter, or Instagram pages using @planetsub and the hashtag #SUPERHERODAY and #PSUB. No purchase necessary. Free subs for a year defined as one free six inch sub per week for 52 weeks.

Planet Sub Aims to Plant 15,000+ Trees for Earth Day

April 15, 2015 by Planet Sub Leave a Comment

For the second year in a row, Planet Sub is planting one tree for every sandwich they sell on Earth Day, Wednesday, April 22nd, 2015. The company has once again partnered with non-profit Trees for the Future, committing to planting trees in the developing world.

Last year, the oven-baked sandwich franchise was able to plant 8,149 trees, but this year with several new stores open, and some new ideas, they’ve increased their goal to 15,000 trees.

“Last year we saw our customers come out and really embrace the campaign,” said Trevor Forssell, Marketing Director for the 34 unit sandwich chain, “we’re extending the crowdfunding to include catering this year, which we hope will generate some early numbers for the campaign. We are going to work with our best catering customers and invite them to be a partner alongside us this Earth Day!” Planet Sub has committed to plant one tree for every $5 in catering placed for Earth Day, 2015.

With the singular goal of “Planting Trees, Changing Lives”, Trees for the Future helps to revitalize degraded lands by providing farmers with tree seed, technical training, and onsite planning assistance in hopes of helping people save their homes and way of life. Trees for the Future currently has operations in 19 different countries throughout Africa, Asia, and Latin America and have plans to plant their one hundred millionth tree some time this June.

Planet Sub has 34 units, with over 80 franchise stores in current development. Planet Sub to plant one tree for every sub sold

Planet Sub celebrates 2nd National Joe Day (March 27th, 2015)

March 24, 2015 by Planet Sub 4 Comments

National_Joe_Day_at_PSUB Planet Sub is buying anyone named “Joe” a free six inch sandwich this Friday for National Joe Day. This marks the 2nd year the oven-baked sandwich chain has offered their customers named Joe a free sandwich. The offer extends to anyone with “Joe” as part of their first name, including names like “Joanne, Josephine, Joey, Joseph, Mary-Jo, etc.” In addition to the 100% sandwiches for the Joes, Planet Sub is offering “friends of Joe” a discounted sub at $3.99 (but they must have a Joe with them). Director of Marketing Trevor Forssell said, “We are piggy-backing on other creative promotions like ‘super hero day’ to continue to develop our unique relational marketing platform.”

Last year the 38 unit sandwich franchise served up over 300 free sandwiches to the Joe’s, and they aim to beat that number this year. They are launching a social media campaign to “Tag-a-Joe” with hopes that their fans will act as an organic platform to reach the Joe’s.

Director of Marketing, Trevor Forssell, said, “When we discovered National Joe Day, we started to get very excited at the prospect of celebrating it through a promotion like this. The idea that anyone named Joe would be getting multiple invites to a free lunch by their friends and co-workers really brought a smile to everyone’s face.”

To redeem this offer, Joe’s need to bring their photo ID along with them to any Planet Sub restaurant on Friday March 27th. More information can be found on the brand’s Facebook page: www.facebook.com/planetsub.

Share and tag your friends named “Joe”!

#SubStubs

January 16, 2015 by Planet Sub Leave a Comment

This year we are pleased to be introducing something new in all of our restaurants: #SubStubs!

What are Sub Stubs: A friendly little piece of text added to the bottom of your receipt that offers you a tasty discount off any purchase made in the next 3 days.
How do I get one: Save your receipt from any participating Planet Sub location whenever #SubStubs are in-season, and make sure you use it within the next 3 days.
What are the rules: In order to redeem, you’ll need to purchase at least one main menu item (sub, salad, wrap), and also show your original receipt attached to your #SubStub that proves it’s been within 3 days.
What’s with the hashtag: Hey – people like sharing when they score a good deal. It’s science – we checked. If you want to share the good news from the rooftops (or from your twitter account), you can use the handy-dandy hashtag: #SubStubs to keep up with the Joneses and see how your meal stacks up. #TakePics

We are going to use #SubStub’s periodically to offer our best customers a deal on their favorite meals, but act fast because each time we release a new #SubStub, you’ll only have a few days / weeks until they’re gone again.

-PSUB

Planet Sub Opens New Franchise in St. Joseph, MO

August 22, 2014 by Planet Sub 2 Comments

Planet Sub recently opened in St. Joseph, Missouri marking the first new prototype store in near proximity to the Midwest chain’s corporate headquarters.

“I have been eating at Planet Sub in Kansas City for years and always thought one would go over great in St. Joe,” said franchisee Shannon Johnson. “The feedback since we’ve opened has been great from everyone. Multiple customers have asked, ‘Why didn’t you open Planet Sub up years ago?’”

Being only 45 minutes away from the majority of the corporate stores, opening a new unit in St. Joseph was a markedly delicate decision; “We knew the demand for the product was great, it seems like every week someone was demanding we open a store up there,” said director of marketing, Trevor Forssell. “But we had to be sure the location was excellent and that the operator would maintain unwavering brand integrity before we would allow a unit to open that close to home base. We feel like we’ve found that in the site as well as with Shannon.”

The location is an endcap directly off the Belt Hwy, the main vein of St. Joseph in the Shoppes in North Village. The lifestyle center has multiple national tenants as well as complimentary dining options, and also places the unit central enough to service a large area with both delivery and catering.

“The St. Joseph store really is a testament to the direction of the brand as a whole,” said Director of Franchising, Ryan Joy. “Two years ago, we stood in the exact same center considering opening a corporate unit, and here we are today passing the opportunity on to a very excited franchisee. Our focus and vision for the development of the franchise system has never been stronger.”

Johnson added, “I’ve had numerous customers say, ‘this might be the best sandwich I have ever had.’ It makes me immeasurably proud knowing that our product is truly that good, and when people tell me they are interested in opening a Planet Sub, all I can say is, go for it. I wish I had done this years ago.”

Planet Sub in St. Joseph: 5301 North Belt Highway, Suite 115, St. Joseph, MO., 64506. (816) 368-5953

Planet Sub opens new prototype featuring drive-thru service

August 1, 2014 by Planet Sub 1 Comment

Planet Sub has opened their first new drive-thru prototype location in North Sioux City, marking their first store in South Dakota. The franchise group who opened the new store earlier in July of 2014 has extensive restaurant experience within their portfolio, and being new to the Planet Sub franchise family were eager to be a part of the prototype development.

“We jumped at the opportunity to launch the new prototype alongside a group with such strong operational experience,” said Director of Franchising, Ryan Joy. “It is always exciting to add new technology and revenue streams to our systems.”

In addition to the new drive thru model, the location offers extended hours to allow for fresh-made breakfast options. The concept will use it’s famous bread made from scratch for hot breakfast sandwiches along with a variety of made to order breakfast burritos, and cinnamon rolls.

“We are excited to be adding a new layer of convenience to the guest experience,” said Trevor Forssell, Director of Marketing. “First, we are capturing an entirely new revenue stream, but also we are reshaping what it means to get a sandwich on the run. Until this point the options in the sub category have been very limited for those seeking a quick and convenient option that offers a healthy and satisfying meal. Nothing beats our oven baked subs, granted I’m biased, but the smiles on the faces of our drive-thru customers don’t lie.”

The store located just off I-29 in North Sioux City has both freeway access and visibility, which has led to an influx of new patrons eager to try something fresh and new. Customer interaction and service is a priority to Planet Sub’s branding philosophy, and guests are now able to enjoy this same experience from the comfort of their cars.