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For the second year in a row, Planet Sub is planting one tree for every sandwich they sell on Earth Day, Wednesday, April 22nd, 2015. The company has once again partnered with non-profit Trees for the Future, committing to planting trees in the developing world.
Last year, the oven-baked sandwich franchise was able to plant 8,149 trees, but this year with several new stores open, and some new ideas, they’ve increased their goal to 15,000 trees.
“Last year we saw our customers come out and really embrace the campaign,” said Trevor Forssell, Marketing Director for the 34 unit sandwich chain, “we’re extending the crowdfunding to include catering this year, which we hope will generate some early numbers for the campaign. We are going to work with our best catering customers and invite them to be a partner alongside us this Earth Day!” Planet Sub has committed to plant one tree for every $5 in catering placed for Earth Day, 2015.
With the singular goal of “Planting Trees, Changing Lives”, Trees for the Future helps to revitalize degraded lands by providing farmers with tree seed, technical training, and onsite planning assistance in hopes of helping people save their homes and way of life. Trees for the Future currently has operations in 19 different countries throughout Africa, Asia, and Latin America and have plans to plant their one hundred millionth tree some time this June.
Planet Sub has 34 units, with over 80 franchise stores in current development.
Planet Sub is buying anyone named “Joe” a free six inch sandwich this Friday for National Joe Day. This marks the 2nd year the oven-baked sandwich chain has offered their customers named Joe a free sandwich. The offer extends to anyone with “Joe” as part of their first name, including names like “Joanne, Josephine, Joey, Joseph, Mary-Jo, etc.” In addition to the 100% sandwiches for the Joes, Planet Sub is offering “friends of Joe” a discounted sub at $3.99 (but they must have a Joe with them). Director of Marketing Trevor Forssell said, “We are piggy-backing on other creative promotions like ‘super hero day’ to continue to develop our unique relational marketing platform.”
Last year the 38 unit sandwich franchise served up over 300 free sandwiches to the Joe’s, and they aim to beat that number this year. They are launching a social media campaign to “Tag-a-Joe” with hopes that their fans will act as an organic platform to reach the Joe’s.
Director of Marketing, Trevor Forssell, said, “When we discovered National Joe Day, we started to get very excited at the prospect of celebrating it through a promotion like this. The idea that anyone named Joe would be getting multiple invites to a free lunch by their friends and co-workers really brought a smile to everyone’s face.”
To redeem this offer, Joe’s need to bring their photo ID along with them to any Planet Sub restaurant on Friday March 27th. More information can be found on the brand’s Facebook page: www.facebook.com/planetsub.
We are excited to officially announce our recent partnership with Kettle Brand chips! To celebrate this (along with National Potato Chip Day), we are offering ONE (1) FREE BAG OF CHIPS with the purchase of any 6″ sub, large salad, or wrap: all day Saturday & Sunday*.
*Not valid with other offers, promotions, discounts, or for delivery orders. Offer holds no cash value. Void where prohibited. State sales tax when applicable.
Here are a few reasons why we’ve made the switch to Kettle Brand:
• 0 grams trans fat
• No MSG
• No Preservatives
• Gluten Free
• Non-GMO Ingredients
• Made with Natural Ingredients
We’ll see you this weekend!
We are going to use #SubStub’s periodically to offer our best customers a deal on their favorite meals, but act fast because each time we release a new #SubStub, you’ll only have a few days / weeks until they’re gone again.